Responsive email marketing for Holland & Barrett

Holland and Barrett needed my help in building a brand new responsive email template for them to use for their weekly promotions and offers emails. They didn’t have the specific in-house expertise to turn their ideas into robust html eshots. I developed for them back in 2016 a ‘toolkit’ of rows for them to pick and […]

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Part of my work each month revolves around email marketing for a few of my clients.

When designing and building a great looking eshot, what I see in the browser as I’m building isn’t always what’s displayed in the user’s email in the end.

So how do I build my email campaigns to look correct for each?

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I get my fair share of spam to my inbox like most people in business. Even though I offer web design and SEO services myself, it doesn’t stop the spam flowing from parties in India promising 1st page of Google. I can understand a wild stab at scatter marketing this way, but when they follow […]

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